Scottish Game Fair

The GWCT Scottish Game Fair has been held at Scone Palace each year for the last 31 years. The event has grown steadily and now attracts between 25,000 and 37,000 visitors over the three days.

Cunningly Good Design worked with GWCT Scottish Game Fair to deliver marketing planning and services for their 2019 event. This included design of digital promotional material, a large format poster advertising campaign for billboards and bus shelters as well as press and magazine advertising.

The campaign was shortlisted for the CIPR Pride Awards (2021) for Best Travel Leisure & Tourism Campaign and Best Integrated Campaign